The Fashion Industry And It’s Twisted Assumption: Jeans Only Look Good On Skinny People?

The fashion industry is trying to sell unrealistic body standards. Ever noticed how only tall and skinny models grace the cover of magazines or runways? That’s because there’s a misconception surrounding the fashion industry: Jeans are NEVER made for plus size people.

This is why it’s almost impossible for plus size women to find the right pair of jeans. Even if sizes are available, they tend to be ill-fitting and there’s just no way anyone can look great in them.

To make things worse, social media has magnified the issue of body shaming. Plus size people are constantly under fire for wearing jeans.

All in all, they seem to be ‘exclusive’ for skinny people leaving everyone else with lowered self-esteem. Because in a society that promotes unrealistic body standards, it’s hard not to get caught up in comparing yourself to models.

Retaliating Against Body Shaming – Inclusive Sizing Is The Way To Go

Plus size fashion designer, Madeline Borough has finally had enough of this social stigma. Being on the heavier side all her life, she struggled to find the perfect pair of jeans. Even if they came in her size, she would be too embarrassed to ask for fear of all the stares and judgements from strangers.

Realizing that she’s also a victim of fat shaming, she was determined to fix this negative connotation surrounding jeans. So she worked with a fashion engineer, Pete Davison. Together, they designed a one size fits all jeans and named it “EasyFit Jeans”.

“Clothing companies should understand that not everyone has the same body shape”

“Regardless, everyone should still feel comfortable in their own skin”

“A piece of clothing shouldn’t affect one’s self esteem”

“It always felt to me that clothing should fit us as we are, not the other way around”

“My mission for creating the EasyFit Jeans is to fight back against body shaming”

“I want to prove that plus size women can look just as gorgeous in jeans too”

“No woman should ever feel bad about their own body”

–Madeline Borough

Introducing The All New “One Size Fits All” EasyFit Jeans

The EasyFit Jeans are made with intelli-stretch denim technology, a highly durable and stretchable premium fabric made of elastic fibres which gives the jeans a snug fit. Specially designed for every shape and size out there, it allows maximum comfort and flexibility while you go about your day.

Once you put it on, the material will sculpt to the shape of your body revealing a flattering figure that accentuates your curves. So rest assured, you can rock these jeans no matter you’re a size 2 or a size 20.

We Recommend This Product!

Every woman deserves to feel beautiful in jeans, regardless of their shape and size. Don’t let a piece of ill-fitting clothing affect your self-confidence. Always remember that it’s not about the size you wear but the way you wear your size.

The EasyFit Jeans embraces all of you, just as you are. Are you finally ready to own a pair of jeans that gives you the confidence to take on the world?